Summer 2004

Artist Project / TVs (From Catalogs)

Penelope Umbrico

TVs (from Catalogs), 2003-2004, were taken directly from consumer mail-order catalogs displaying idealized room suites. I isolated the entire blank television screen, with its muted reflection of the room, from its surroundings and digitally skewed it back into flat perspective to face the viewer. The pattern you see in the image is the dot screen of the print media from the original source. While the resulting blank screens refuse to fully reveal the reflected spaces behind the viewer, neither do the screens express the (questionably) seductive media that we are accustomed to viewing there.

Penelope Umbrico is an artist based in New York City.