Issue 34 Testing Summer 2009

Pencils Up!

On the afternoon of Saturday, 23 May, twenty-one ­Cabinet subscribers reported to our office in Brooklyn. They came in response to a cryptic email asking for help on a “special project.” The email hinted at a test—a few participants had even brought pencils, as it had suggested—but no one knew exactly what was involved. After plying them with cookies and milk, we explained the nature of the experiment: t­hey were to take a twenty-question multiple-choice e­xam that would assess how closely they had been reading Cabinet. (We did not tell them that in one especially fiendish iteration of this idea, we had imagined canceling their subscriptions if they failed the test—an idea we shelved partly because of the difficulty we had defining what passing meant, and partly because the magazine’s editor-in-chief only managed to get nineteen out of twenty on the ridiculously difficult test composed by the senior editor.)

­ ­Why the experiment? Perhaps the “imp of the perverse” was at work—a desire to punish our most dedicated readers, those who would forego a relaxin­g Saturday afternoon for what could be a humiliating experience. Perhaps it was masochism: what if even our most dedicated readers only looked at the pictures and cared not for the texts we labored so hard to edit? Perhaps it was simply curiosity: magazines routinely survey readers for demographic information but, as far as we know, no magazine has ever tried to determine how much of its content is read and absorbed by them. ­After the test, the group discussed the experience of taking it. We had imagined a mildly infantilizing situation that would bring out the paradoxes of testing: the discomfort with and desire for it. These themes came up, to be sure, but the conversation centered mostly on the extent to which the experience of taking the test had been framed by trying to understand the desire of the test-givers. What did we want from them? All the examinees (including the three who confessed to not being subscribers) agreed to have their results published without knowing them in advance. These are presented overleaf, along with wildly outsized analysis.

Drew Akason

Douglas Allen

Bobby Byrne

Robin Cantrell

Lindsay Crozier

Dennis Devries

Jeanne Dreskin

Carrie Eisert

Jess Haskins

Mark Hoguet

Erin Ikeler

Rozalia Ivanovic*

Zachary Lerner

Gili Levy

Katherine­ McLeod

Rachael Morrison

Ben Nabors
Ben Rasmussen

Julie Unruh

James Walsh

Emily Wilson


­­­Results and Analysis
­ ­ ­ ­
Test-takers graphed by score­ ­
­(Left axis: percentage of test-takers, from 0 to 20 percen­t, with 4-p­oint intervals)­ ­

10.19 group mean score
10.33 female mean score
10.00 male mean score

10 group median score
9 female median score
11 male median score

3.46 group s­tandard deviation
3.47 female standard deviation
3.64 male standard deviation

1.14 group kurtosis
1.46 female kurtosis
0.88 male kurtosis
The Easiest Question
total correct answers: 18 / 21

WWI soldiers attacked with chlorine gas at Ypres detected in its distinctive smell the scent of what fruit?

A. Pineapple
B. Apple
C. Pine
D. Neapple

The Hardest Question
total correct answers: 4 / 21

Human beings share twenty-five percent of their DNA with what other organism?

A. Chimpanzees
B. Coral
C. Lettuce
D. New Yorkers

    *Disclaimer printed at Rozalia Ivanovic's request: "I di­d not expect this to be a straightforward test of knowledge, and my answers reflected my constant irresolution and guesswork at what the test's end was."

    Thanks to Jude Tallichet and Matt Freedman for their help in administering the test, and to our twenty-one readers, all of whom have passed the true test of life.
Cabinet is published by Immaterial Incorporated, a non-profit 501(c)(3) organization. Cabinet receives generous support from the Lambent Foundation, the Orphiflamme Foundation, the Andy Warhol Foundation for the Visual Arts, the Opaline Fund, the New York City Department of Cultural Affairs, the Danielson Foundation, the Katchadourian Family Foundation, The Edward C. Wilson and Hesu Coue Wilson Family Fund, and many individuals. All our events are free, the entire content of our many sold-out issues are on our site for free, and we offer our magazine and books at prices that are considerably below cost. Please consider supporting our work by making a tax-deductible donation by visiting here. Thank you for your consideration.